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When you’re thinking about expanding into international markets, using language properly is an even bigger consideration. You need to make sure you’re putting the right message across for your brand, whilst at the same time making sure that it resonates with those holding different beliefs and belonging to different cultures. When it comes to translating marketing material, it takes much more than a word for word translation, and if you’re not careful the whole meaning can become lost.
When you’re thinking about expanding into international markets, using language properly is an even bigger consideration. You need to make sure you’re putting the right message across for your brand, whilst at the same time making sure that it resonates with those holding different beliefs and belonging to different cultures. When it comes to translating marketing material, it takes much more than a word for word translation, and if you’re not careful the whole meaning can become lost.Read Post
Translation and interpreting are such closely related linguistic fields that many people find hard to differentiate between them. Although they are very similar in their nature, each is a separate service - translation involves the written word, whereas interpreting involves the spoken word. If you’re unsure of how they differ from each other, this handy guide should make things a little clearer.Read Post
One of the key benefits of opting for a machine translation is that they are largely inexpensive and in many cases even free! They work extremely quickly, are widely accessible and are able to translate hundreds of different languages. Sounds too good to be true right? Well, you know what they say, if it sounds too good to be true, it usually is… From inaccuracy to a lack of cultural awareness, find out why trying to get a translation for free doesn’t always pay off.Read Post
When it comes to the translation of important documents, you have to be careful with the process in order to control whose hands they end up in. When you opt for a free online translation tool or a partner with unreliable translators, you don’t only risk mistranslation but you also run the risk of having your sensitive information exposed to the public.Read Post
What our clients say...
“Freeman Williams has provided important translation services to our company since 2012. Working primarily on a regular business publication for one of our Formula One clients, Freeman Williams has been a trusted partner, always delivering on time, to tight deadlines, and with utmost professionalism and attention to detail – precisely the sort of traits required for the fast paced nature of our work.”
Head of PR and Communications, Sports Activation Agency
“Our company has worked with Freeman Williams for many years and they are an important and valued supplier to the business. They have completed numerous translations of differing technical complexity, across multiple languages, and we have always found them to be professional, responsive and dedicated to providing an excellent service. We would have no hesitation in recommending them to others.”
Marketing Manager, Software Solutions
“We need a translation service we can trust, which can operate quickly, accurately and flexibly and has no problem dealing with technical material. Freeman Williams delivers all this – the friendly approach is a bonus.”
Senior Account Manager, Public Relations Company
“Working with Freeman Williams is a refreshing change, a company with the same ethos as our own, nothing seems to be too much trouble and they always go the extra mile. We have successfully worked with them for many years on various multi-lingual publications for our clients in the fields of bitumen production and construction machinery. The quality of the translations is excellent and professionalism of the company is refreshing.”
Director, Multi-Media Communications Company
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